Career support Centre
ProjectProduct thinking
A learner looking at a job has not yet taken a useful step towards getting it. I focused on the gap between viewing an opportunity and applying, and built the Career support Centre mobile-first. The product had to meet learners where they could actually act, so finding a relevant role did not end with a task they would have to return to later.
The problem it solved
The career-support vertical brought together a core platform, an in-house applicant tracking system, an alumni community and a candidate placeability model.
What I built
I led the career-support vertical from its start, building the core platform, applicant tracking system, alumni community and candidate placeability model.
I deployed the mobile-first Career Support Centre platform. View-to-application rates increased from 24% to 64%, a 40 percentage point change.
Metrics
24% → 64% View-to-application rate
Optimised view-to-application rates from 24% to 64% by deploying the mobile-first Career support Centre platform.